The first day of the Backer Pet Show was very good. It started out a bit crazy as we were running all around the convention center trying to find out if our show sign was delivered by UPS only to discover that once again UPS failed to get it to us despite the guaranteed delivery we were given. I am really looking forward to finally getting an answer as to what happened.
Aside from the lack of show materials it was very good. The turn out is great and people are very excited about new products on the market such as our Eco Diet. Another very exciting thing is that we spoke to a few new distributors that will improve our availability. It looks like Steves will be more available in both Northern California and the entire east coast. Hopefully today we will get a chance to talk with our mid west distributor.
We round up the day at a forum with a few other raw pet food manufactures discussing the impact that new FDA regulations could have on us. It was agreed that raw pet food should not be put in the same category as Kellogg Corn Flakes and can not be held to the same testing regulations as them. Being a raw meat pet food we should be regulated by the USDA not FDA. It was very interesting discussing this with others in our category. More to come on that.
Steve’s Real Food has increased our meat content from 75% to 80% to give your dog a higher calorie count from protein per serving. This is the same great meat with no fatty fillers. This allows your dog to maintain a healthy weight by giving them the protein they need. This new protein to veggie ratio is used in all our formulas so pick your favorite flavor and enjoy!
It’s been a long time coming and it is finally here. Steve’s Real Food is going though a growth spurt that will benefit you no matter if you are the distributer, retailer or pet lover. From a new look to a new product we are all excited about the changes going on. A few of the things you will notice are:
You are already here, so you know that we have finally got everything updated. Steve’s philosophy has always been to be the raw dog food manufacture that is knows for what they know. We put a lot of time and energy in keeping updated on pet health and dog food trends. This philosophy is carried out in this website. Here you will find a wealth of information and now it is easier to find.
Our Products pages has information on all the products we have including new feeding charts and cost of feeding charts. Be sure to look at the Nutritional R&D page to find information on our ingredients and their benefits.
To find a retailer in your area or find out how is selling Steve’s Real Food online visit our Buy page and do a zip code search. If you can not find the retailer you are looking for, give us a call and let us know. We can work together to get Steve’s in the store you prefer to go to.
Our Knowledge Base is the mother load for research and information on feeding raw food to your pets. Our FAQ page has been updated with many new questions and answers to help you learn about raw food.
Keeping Up To Date
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You may notice that we have modernized our look a bit. It is not stopping at here. We will be rolling out a new bag design and point of sale material that will reflect our new look. Do not worry though; it is only the outside changing. What is in the bag will remain the same high quality, nutritious pet food you have come to love.
Steve’s has always been a environmentally conscious company. We are rolling out our new EcoDiet product is available now. This is an environmentally friendly product that uses bio-degradable bags, organic fruits and vegetables and is manufactures in a plant that is going beyond the government standards to reduce their carbon footprint. If you do not see EcoDiet at your retailer be sure to request it. We can ship this to anyone currently carrying Steve’s. For more on information, visit the EcoDiet site.
New Corporate Headquarters
Back in March we were sad to say goodbye to Eugene. We spent many years in that beautiful city, but it was time to move on. We are now located in natures playground; Salt Lake City, Utah. Our dogs are loving the hundreds on hiking trails, many lakes and the numerous outdoor adventures we find ourselves in.
The product is still manufactured in Oregon by the same reliable, quality manufacture; JDJ. Although we miss the beach and rain, we are happy to be getting established here.